Foley and Lardner LLP
Computer networked selecting of consumer interests
Systems and methods of selecting consumers to receive content on a computer network are provided. A user list identifying a first plurality of users having a group of features corresponding to internet activity of the first plurality of users can be obtained at a computing device. A subgroup of features can be selected from the group of features, and a cluster of users of the first plurality of users can be identified. The users of the cluster of users can each have at least one feature of the subgroup of features. A supplemental user having a supplemental feature can be identified. A correlation between the supplemental feature and at least one feature of the subgroup of features can be determined, and an expanded user list that includes at least one of the first plurality of users and the supplemental user can be generated.
Google Inc.
G G
G06F G06Q
inventional inventional
Sittichai Manojav Yijian Shankar Deepak Jia
Jiampojamarn Patil Bai Ponnekanti Ravichandran Liu