Morgan, Lewis & Bockius LLP
News topic-interest-based recommendations twiddling
According to some embodiments, a plurality of media items having associated classes are collected and stored in a media item repository. Generic selection data for a plurality of users of the media repository is collected and stored. The plurality of users includes a particular user of the media item repository. A likelihood of a generic user selecting media items associated with particular classes is determined. A likelihood of a particular user selecting media items associated with particular classes is determined. A relative likelihood of the particular user selecting media items associated with the particular classes compared to the generic user is determined. A first collection of media items reflecting the relative likelihood is sent to the particular user. Each of the media items is selectable by the particular user.
Google Inc.
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Peter Jiahui
Dolan Liu